Organized by the Directorate of Cooperativism and Associativism, under the Undersecretariat of Development and Entrepreneurship of the Municipality of Concordia, the Packaging Training Workshop was held, a formative session aimed at entrepreneurs registered in the Municipal Registry of Entrepreneurs.
The session, which had limited spots and active participation, was led by technicians Martín Denis and Fabio Zambón, and was coordinated by Alejandro Martínez. The main objective of the workshop was to provide theoretical and practical tools so that entrepreneurs learn to present, preserve, and highlight their products through effective and professional packaging.
“One of the main challenges our entrepreneurs face is how to compete in a market where product presentation directly influences the purchasing decision. That is why, from the Directorate, we promote this training: to strengthen those who are committed to local production,” stated Ariel Gorostegui, Director of Cooperativism and Associativism.
During the session, design criteria, material selection, basic regulations, and strategies were addressed so that the packaging reflects the identity of the venture, while ensuring functionality and visual appeal.
This initiative is part of the sustained work that the Directorate carries out to boost the social economy and promote concrete growth tools for entrepreneurs from Concordia.
The session, which had limited spots and active participation, was led by technicians Martín Denis and Fabio Zambón, and was coordinated by Alejandro Martínez. The main objective of the workshop was to provide theoretical and practical tools so that entrepreneurs learn to present, preserve, and highlight their products through effective and professional packaging.
“One of the main challenges our entrepreneurs face is how to compete in a market where product presentation directly influences the purchasing decision. That is why, from the Directorate, we promote this training: to strengthen those who are committed to local production,” stated Ariel Gorostegui, Director of Cooperativism and Associativism.
During the session, design criteria, material selection, basic regulations, and strategies were addressed so that the packaging reflects the identity of the venture, while ensuring functionality and visual appeal.
This initiative is part of the sustained work that the Directorate carries out to boost the social economy and promote concrete growth tools for entrepreneurs from Concordia.