Within the framework of the Infrastructure and Development Plan towards the Bicentennial (PID), the Municipality of Concordia delivered certificates to the entrepreneurs who participated in the CAPACITAR Program – Comprehensive Training for Entrepreneurial Strengthening, an initiative promoted by the Directorate of Cooperativism and Entrepreneurship, under the Undersecretariat of Development and Entrepreneurship.
The program aims to provide tools and knowledge to strengthen local ventures, improve their management, and enhance their growth possibilities. Through different training modules, participants addressed fundamental topics such as Marketing, Costs and Pricing, Payment Methods, Commercial Documentation, Financial Education, Packaging, and Image.
In this regard, the Undersecretary of Development and Entrepreneurship, Gabriel Enguelberg, highlighted: “Training is a fundamental tool to strengthen ventures and generate better growth opportunities. From the Municipality, we seek to provide concrete knowledge that can be applied to the day-to-day of each project, because we know that behind every venture there is effort, work, and people seeking to get ahead. CAPACITAR aims precisely at that: providing tools so they can develop and consolidate.”
During the program, the participation of the Banco de la Nación Argentina was also highlighted, which, through its advisor Joaquín Ayala and manager Diego Hirlt, provided two training sessions aimed at the area's advisors, sharing knowledge and tools related to financial activity and customer service for entrepreneurs. In recognition of this collaboration, a special delivery of certificates of appreciation was made to its representatives.
The training sessions were led by Alejandro Martínez, a graduate, and Martín Denis, a technician in Social Economy, who developed the contents and accompanied the participants' training process.
The activity was attended by Miguel Parra, head of the Social Economy Department, and Gladys Portugal, head of the Senior Citizens' Policy Department, who participated in this closing and recognition event.
This proposal is part of the actions developed within the framework of the PID, which contemplates the strengthening of the local productive fabric through policies of training, generation of opportunities, and capacity development for entrepreneurs in Concordia.
The delivery of certificates marked the end of this training stage, reaffirming the municipal commitment to training and the strengthening of the city's ventures.