During the long Carnival weekend, the city of Concordia experienced intense tourist activity, which was reflected in a 90% hotel occupancy rate, consolidating its position as one of the most chosen destinations in the Argentine littoral.
The average length of stay was three nights, strengthening tourism activity and its impact on the local economy.
TOURISM INDICATOR RANKING
Regarding the profile of visitors, domestic tourism registered a predominant participation, led by the province of Buenos Aires with 55%, followed by Santa Fe with 20%, and various parts of Entre Ríos, which accounted for 15%. On the international level, the presence of tourists from Uruguay (34%) and Brazil (33%) stood out, while Bolivia, Chile, Spain, and Germany, among others, collectively accounted for 33%, consolidating a marked regional presence.
Regarding the composition of travel groups, 28% corresponded to families, positioning itself as the majority segment. Meanwhile, groups of friends, couples, and those traveling alone registered an equivalent participation of 24% each, reflecting a balanced distribution among the different visitor profiles.
The main reason for travel was leisure and recreation, which reached 48%, followed by visiting family and friends with 16%, reaffirming the tourist and vacation nature of the destination during the analyzed period.
Among the most chosen activities during the weekend, thermal complexes stood out, leading preferences with 24%, followed by the traditional carnivals with 20%. Visits to river, lake, and stream beaches represented 16%, while activities in natural areas accounted for 14%, evidencing the diversity and complementarity of the local offer.
When choosing the destination, recommendations from others were decisive in 40% of cases, followed by previous visits with 28% and internet searches with 12%, an indicator that reflects a high level of satisfaction, positioning, and loyalty to the destination.
The data comes from the survey conducted by the Tourism Observatory, under the Undersecretariat of Tourism of the Municipality of Concordia. The hotel occupancy percentage and the average overnight stay are constructed based on information provided by the AHGC (Hotel and Gastronomic Association of Concordia) and ACTITUR (Concordia Association of Independent Tourism Workers) and independent accommodations, integrating a representative universe of the formal lodging sector.
The data recorded during the long Carnival weekend confirms the strategic importance of tourism for Concordia and its direct impact on the local economy, consolidating its positioning within the tourist corridor of the Binational region of Salto Grande. These results represent key support for the Undersecretariat of Tourism and the Mixed Tourism Entity of Concordia, strengthening public-private coordination and the promotion of the destination in a context of sustained growth.
The average length of stay was three nights, strengthening tourism activity and its impact on the local economy.
TOURISM INDICATOR RANKING
Regarding the profile of visitors, domestic tourism registered a predominant participation, led by the province of Buenos Aires with 55%, followed by Santa Fe with 20%, and various parts of Entre Ríos, which accounted for 15%. On the international level, the presence of tourists from Uruguay (34%) and Brazil (33%) stood out, while Bolivia, Chile, Spain, and Germany, among others, collectively accounted for 33%, consolidating a marked regional presence.
Regarding the composition of travel groups, 28% corresponded to families, positioning itself as the majority segment. Meanwhile, groups of friends, couples, and those traveling alone registered an equivalent participation of 24% each, reflecting a balanced distribution among the different visitor profiles.
The main reason for travel was leisure and recreation, which reached 48%, followed by visiting family and friends with 16%, reaffirming the tourist and vacation nature of the destination during the analyzed period.
Among the most chosen activities during the weekend, thermal complexes stood out, leading preferences with 24%, followed by the traditional carnivals with 20%. Visits to river, lake, and stream beaches represented 16%, while activities in natural areas accounted for 14%, evidencing the diversity and complementarity of the local offer.
When choosing the destination, recommendations from others were decisive in 40% of cases, followed by previous visits with 28% and internet searches with 12%, an indicator that reflects a high level of satisfaction, positioning, and loyalty to the destination.
The data comes from the survey conducted by the Tourism Observatory, under the Undersecretariat of Tourism of the Municipality of Concordia. The hotel occupancy percentage and the average overnight stay are constructed based on information provided by the AHGC (Hotel and Gastronomic Association of Concordia) and ACTITUR (Concordia Association of Independent Tourism Workers) and independent accommodations, integrating a representative universe of the formal lodging sector.
The data recorded during the long Carnival weekend confirms the strategic importance of tourism for Concordia and its direct impact on the local economy, consolidating its positioning within the tourist corridor of the Binational region of Salto Grande. These results represent key support for the Undersecretariat of Tourism and the Mixed Tourism Entity of Concordia, strengthening public-private coordination and the promotion of the destination in a context of sustained growth.